Client
Perilicious
Services
Branding & Packaging
Social Media Management
Print Design
Website Development
About Perilicious
Perilicious is a modern, vibrant fast-food restaurant chain based in Delhi, renowned for serving India’s finest burgers and grills served with a side of puns, sass & wit! With a menu inspired by global flavours and a commitment to quality, Perilicious offers dishes that are both comforting and innovative, making it the ultimate destination for food lovers looking for a flavourful escape.
The Project
Perilicious was entering the highly competitive fast-food market. They needed to create a brand identity that was fun, quirky, and modern to attract their target audience. The challenge was to stand out amidst numerous established and emerging fast-food brands, ensuring a strong, distinct presence both online and offline. Stamp & Seal Company stepped in stepped in to tackle these challenges by providing a comprehensive branding solution.
Branding
With a canvas as vibrant as Delhi's fast-food scene and a narrative fueled by adventure, we embarked on a creative journey to encapsulate the essence of Perilicious. Our approach was holistic, crafting a visual identity that resonates with the modern, youthful spirit of the brand. At the heart of this identity is a customized font, meticulously designed to capture Perilicious's unique character and set it apart from all other brands in the field. This personalized font, along with a range of brand assets—from bold colors to engaging visual elements— comes together to tell the Perilicious story.
Packaging & Print Assets
To further enhance Perilicious's brand presence, we developed a range of packaging and print designs that maintained the lively and modern aesthetic of the brand. The packaging was designed to be both functional and visually appealing, making each meal feel like a special treat. Bright, bold colors and unique fonts were consistently reflected across all packaging materials, reinforcing the brand's vibrant personality.
Additionally, our print design services covered in-store promotional materials and external marketing collateral. Each piece was crafted to attract and retain customers, ensuring that every printed material played a vital role in the brand’s marketing strategy. From menus and stickers to standees and posters, our designs helped create a sense of curiosity about the brand.
Social Media Management
For Perilicious, our social media strategy focused on creating engaging and visually striking content that captured the essence of the brand. We handled everything from production (photography & videography, research, strategy, and content planning to distribution and stakeholder communication. Our goal was to build a strong online community by highlighting the delicious offerings and unique dining experiences at Perilicious. Through interactive posts, high-quality visuals, and consistent branding, we drove engagement and built a loyal following that resonated with the brand.